"What do "cuddle hormones" do? Your Answer: Help people bond At orgasm, the hormones vasopressin in men and oxytocin in women rise. These "cuddle hormones" can flood you with loving feelings for your partner. Scientists believe these chemicals help cement emotional bonds between lovers. The chemicals of romance may wane at the same time, so ecstasy gets replaced with devotion." Could this mean that emotional bonding occurs when orgasm is involved? And could it also mean that when the chemicals of romance wane that we replace ecstasy with devotion with our primary partners, whereas we seek orgasm with others?